The Clever Commute Blog http://clevercommute.com/blog People helping people as they get from here to there Fri, 21 Nov 2008 13:17:46 +0000 http://wordpress.org/?v=2.0.2 en It seems like there is a problem everyday because…well…there is http://clevercommute.com/blog/2008/11/21/it-seems-like-there-is-a-problem-everyday-becausewellthere-is/ http://clevercommute.com/blog/2008/11/21/it-seems-like-there-is-a-problem-everyday-becausewellthere-is/#comments Fri, 21 Nov 2008 13:17:46 +0000 Administrator examples NJT http://clevercommute.com/blog/2008/11/21/it-seems-like-there-is-a-problem-everyday-becausewellthere-is/ On the NJ Transit Morris and Essex line:

As of 8:15 AM, we received a single one-liner from NJT. (Eastbound service on the Morris & Essex Lines subject to 15-20 minute delays from Summit to New York/Hoboken)
But Clever Commuters gave the true color

  • 6:54 from SO disabled at Orange, mechanical difficulty
  • 6:54 from SO just tossed off passengers. No word on what we’re supposed to do
  • 6:54 SO now being towed from Orange to Broad St for transfer. This should be interesting…
  • 7:26 from Short Hills is one car short again
  • 7:33 from Millburn was 5 min late, but is currently sailing past Newark
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What a week (now, its the Bus!) http://clevercommute.com/blog/2008/11/20/what-a-week-now-its-the-bus/ http://clevercommute.com/blog/2008/11/20/what-a-week-now-its-the-bus/#comments Thu, 20 Nov 2008 20:55:09 +0000 Administrator examples bus http://clevercommute.com/blog/2008/11/20/what-a-week-now-its-the-bus/ At 3:17 PM, a Clever Commuter shares this:

I just heard there is an overturned oil tanker on fire on Rte. 3 by the turnpike.  Its still early but those things tend to take awhile to clean up so just a heads up to all.  Might be a night for the train.  

One Clever Commuter  noted: Clever Commute broke the fire story 10 minutes before cnn.com
Now I ask you: Where else are you going to find this kind of help?

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New Haven line problem…with no alerts sent by Metro North http://clevercommute.com/blog/2008/11/20/new-haven-line-problemwith-no-alerts-sent-by-metro-north/ http://clevercommute.com/blog/2008/11/20/new-haven-line-problemwith-no-alerts-sent-by-metro-north/#comments Thu, 20 Nov 2008 19:37:53 +0000 Administrator examples MNR http://clevercommute.com/blog/2008/11/20/new-haven-line-problemwith-no-alerts-sent-by-metro-north/ Metro North said: “This morning, the disablement of a train at East Norwalk resulted in delays to both inbound and outbound service.  To exacerbate an already difficult situation, there was an unfortunate delay in getting out all e-mail notifications.  A full review of the situation is underway.

Clever Commuters guided each other through the issues…and shared information throughout the morning rush

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What a Wednesday! One LIRR train sideswipes another http://clevercommute.com/blog/2008/11/19/what-a-wednesday-one-lirr-train-sideswipes-another/ http://clevercommute.com/blog/2008/11/19/what-a-wednesday-one-lirr-train-sideswipes-another/#comments Wed, 19 Nov 2008 19:55:11 +0000 Administrator examples LIRR http://clevercommute.com/blog/2008/11/20/what-a-wednesday-one-lirr-train-sideswipes-another/ Clever Communicators were out in force today. The AM rush was snarled by a train-to-train accident.

LIRR did its part by sending out Service Advisories…but the reders were also there. They shared views on what they were seeing…and how to get to work as quickly and safely as possible. Nicely done!

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Clever Commute as an Advertising Platform http://clevercommute.com/blog/2008/10/31/clever-commute-as-an-advertising-platform/ http://clevercommute.com/blog/2008/10/31/clever-commute-as-an-advertising-platform/#comments Fri, 31 Oct 2008 14:11:49 +0000 Administrator admin http://clevercommute.com/blog/2008/10/31/clever-commute-as-an-advertising-platform/ Clever Commute is in the process of enhancing its offerings as an advertising platform.

As you likely know, Clever Commute provides the means for commuters to provide real-time help to each other. The Clever Commute audience is a coveted demographic that can generally be described as

  • middle-to-upper class
  • college / advanced degrees
  • homeowners
  • white-collar
  • middle / later career professionals
  • affluent
  • homeowner
  • tech-savvy

Presenting several ways for you to reach our community

1. Via the messages already sent among the commuters
Your message appears alongside the communiqués sent by travelers.
These may be placed in the real-time messages…the RSS feeds…or both

Options include:

  • You decide which routes (e.g., LIRR, Metro North) and which lines (e.g., Port Washington, Montauk, etc)
  • Static or rotating messages (these alternating messages may be exclusively yours…or rotate your ads with other advertisers)
  • Time-of-day insertion (e.g., morning rush or evening rush)

Pricing: By the impression (CPM) 

2. Dedicated direct mailing
Clever Commute will run an e-mail-based promotion to our audience with your message.
Your dedicated message will reach thousands of unique recipients at a date and time of your choosing

Pricing: By the campaign…but we are open to discuss a CPA model.

3. Overall sponsorship of Clever Commute
This is effectively associating your branding with our product. (e.g., similar to WCBS880 radio…where the helicopter-based traffic reports are the “McDonald’s chopper 880″ updates).
Each alert to all commuters in a given market will contain your message and branding.

Pricing: Negotiated based on scope, duration

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Clever Commute Boards http://clevercommute.com/blog/2008/10/20/invite-to-clever-commute-advisory-boards/ http://clevercommute.com/blog/2008/10/20/invite-to-clever-commute-advisory-boards/#comments Tue, 21 Oct 2008 02:57:37 +0000 Administrator examples admin http://clevercommute.com/blog/2008/10/20/invite-to-clever-commute-advisory-boards/ As 2008 winds down, we will soon be looking for new members to join the 2009 edition of our 2 boards.
(1) Rider Advisory Board - This role is to influence the Clever Commute product roadmap based on your unique perspective as a commuter

(2) Business Advisory Board  - This role is to influence the Clever Commute business plan and product roadmap based on your industry perspective and experiences

Requested Help (For Both)…all done via e-mail

  • Validate concepts and product / initiative ideas
  • Provide constructive challenge and the opposing view

Riders - In addition to the above, test out / preview new products and features from Clever Commute
Business - In addition to the above:

  • Use your education, work experience, industry (vertical) context, and overall skillset to help improve the Clever Communicator business.
  • Where possible, make introductions from your personal / professional network

Estimated Workload (For Both)

  • Roughly once a month we’ll send a mail looking for you input / guidance on a specific topic
  • You’ll also receive other informational mails where we’d welcome your comments
  • This is a one-year term commitment

Benefits to you (and Protocol)

  • (For riders) a better commute for all
  • (For riders) benefits of “beta” for new products / services
  • industry connections
  • if desired: recognition as being on this committee
  • semi-annual cocktail party in NY area
  • Clever Communicator will do all we can to provide reciprocal support for you
    (e.g., provide promotion your business, your causes)
  • The opportunity to connected with a high-power group of thought leaders
  • The ability to participate in a unique and game-changing community effort
  • Your best efforts on each request are appreciated…but not required.
    We know that you are busy with you other work.
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Two CC Wins in one day…but who’s counting? We are! (T-10 on NJT) http://clevercommute.com/blog/2008/09/26/two-cc-wins-in-one-daybut-whos-counting-we-are-t-10-on-njt/ http://clevercommute.com/blog/2008/09/26/two-cc-wins-in-one-daybut-whos-counting-we-are-t-10-on-njt/#comments Fri, 26 Sep 2008 13:16:26 +0000 Administrator examples NJT http://clevercommute.com/blog/2008/09/26/two-cc-wins-in-one-daybut-whos-counting-we-are-t-10-on-njt/ Here, NJT Clever Commuters gave the heads up a full 10 minutes before NJ Transit did

Clever Commute [7:57 AM] - 7:06 summit to hoboken eastbound train stuck outside of newark for about 20 minutes so far due to mechanical difficulties
NJ Transit [8:07 AM] - Due to earlier disabled train near Newark Broad Street, trains on the M&E and Montclair-Boonton lines subject to 15-20 minute delays in both directions. Sent: 8:04 AM

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Rainy Friday on Long Island (T-15) http://clevercommute.com/blog/2008/09/26/rainy-friday-on-long-island-t-15/ http://clevercommute.com/blog/2008/09/26/rainy-friday-on-long-island-t-15/#comments Fri, 26 Sep 2008 13:07:39 +0000 Administrator examples LIRR http://clevercommute.com/blog/2008/09/26/rainy-friday-on-long-island-t-15/ Here’s an example of how Clever Long Island commuters can be:

Clever Commute [7:22 AM] - 7:19 to brooklyn has been canceled
LIRR Advisory [7:37 AM] - The 7:19 AM from Huntington due in Flatbush Avenue at 8:25 AM has been canceled due to equipment trouble. Customers will be on the next train and be about 10 to 15 minutes late. Customers to Flatbush Avenue will have to change at Jamaica. Sep-26-2008 07:36:32AM

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Monday…Monday (T-35) http://clevercommute.com/blog/2008/09/22/mondaymonday-t-35/ http://clevercommute.com/blog/2008/09/22/mondaymonday-t-35/#comments Tue, 23 Sep 2008 00:01:03 +0000 Administrator examples NJT http://clevercommute.com/blog/2008/09/22/mondaymonday-t-35/ Clever Commute [7:44 AM] - 6:59 from Watchung sitting near SEC. The signal/Amtrack-related stop is much longer than usual this AM. We’ve probably been sitting for 10 minutes. This might be a sign or more problems / back-ups behind this train. Just a heads up.
NJ Transit [8:19 AM] - Due to an Amtrak signal problem eastbound MidTOWN DIRECT service to NYPS on the M&E and Montclair-Boonton lines is subject to 15-minute delays.
Sent: 8:17 AM

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A trip to the zoo (T-11 minutes) http://clevercommute.com/blog/2008/09/21/a-trip-to-the-zoo-t-11-minutes/ http://clevercommute.com/blog/2008/09/21/a-trip-to-the-zoo-t-11-minutes/#comments Sun, 21 Sep 2008 12:42:05 +0000 Administrator examples NJT http://clevercommute.com/blog/2008/09/21/a-trip-to-the-zoo-t-11-minutes/ Clever Commute [6:32 PM] - Penn Station is a zoo. Nothing is posted as late but the station is packed
NJ Transit [6:43 PM] - M&E,NJCL and NEC Lines are subject to 10-15 minute delays in and out of New York due to earlier mechanical problems.
Sent: 6:40 PM

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